Design Research Strategy
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Research

Research is the systematic study of materials and sources in order to establish facts and reach new conclusions. Well, that’s the official definition.

For us, research is how we learn quickly and in context. This helps focus our collective time, effort and capital in the right direction.

Research
Design

Design

Experience Design is about people. It’s about understanding people and helping them get stuff done.

Our Experience Design process enables us to quantify what people perceive to be valuable, meaningful and engaging.

We then deliver these outcomes.

Strategy

Strategy guides budgets, resource allocation, the product that’s developed, and the way it’s marketed.

Working strategically helps us design what people care about. It helps us deliver what they’ll pay for.

When this happens, brands differentiate. They’re better positioned to meet strategic objectives.

Strategy

Our Methodology

Our methodology drives how our services interoperate

Human
Insights
Business
Objectives

1

Insight
Validation

You’re intrigued, but maybe you need a little more detail?

Get ready to experience Wagasya no Tokusyoku.

Our Specialty 我が社の特色